Water Wipes Launches Investigation into Skin Crimes
Today, WaterWipes is inviting parents to probe and expose the numerous ingredients used in many baby wipes that may negatively impact sensitive skin. In a world where skincare has become an obsession, many parents remain unaware that wipes may leave behind ingredients such as surfactants, fragrance and other ingredients, which can potentially irritate delicate skin — a skin “crime” that should not be covered up.
As the world’s purest wipe with minimal ingredients, WaterWipes is investigating other baby wipes with Julie-Haydn Higgins, founder of BritishCare, the maternity support agency. Julie will be revealing the truth about the numerous ingredients that may get left behind on skin and may disrupt the skin’s natural microbiome. The inspectors ultimately show parents the real potential culprit that may be behind skin irritation – surfactants, fragrance and other ingredients – when using wipes where you can see that the dirt is removed from the surface, but you don’t see the residue of ingredients that may be left behind.
“A baby’s skin is pure, delicate, and incredibly sensitive. That’s why everything we use on it should be equally gentle and free from any harmful ingredients. WaterWipes are made with 99.9% pure water and just a drop of fruit extract—nothing else. No harsh chemicals, just gentle, natural care for your baby’s precious skin,” commented Julie Higgins, Midwife & CEO, British Care.
Unlike other wipes, which contain on average up to 12 ingredients, WaterWipes Original contains just two ingredients – 99.9% purified water and a drop of fruit extract – and leave nothing behind on the skin. With its minimal ingredients, WaterWipes effectively cleans and is the only wipe that has official microbiome accreditation, backed by their seven-step water purification process, which through cleaning, helps protect the skin’s natural balance.
But don’t just take our word for it. Parents can interrogate the clues and see the science for themselves on their next grocery store trip or errand run. Simply scan products on the Yuka app and see what’s being put on your child’s skin – and actively choose a product with minimal ingredients.
To find out where you can purchase WaterWipes.
About WaterWipes®
WaterWipes™ are made using unique water technology, and contain just two ingredients, 99.9% purified water and a drop of fruit extract. They have been specifically developed to be purer than cotton wool and water while offering the convenience of a wipe. They provide gentle cleansing for the most delicate newborn skin and are so gentle they can also be used on premature babies.
